September 30, 2013
Blog All Dog-eared Pages: The Designful Company by Marty Neumeier
It wasn't an amazing read, a bit of an "airport book" - some useful stuff in their, but a fairly light and quick read. My notes follow...
Fear of failure, aversion to unpredictability, preoccupation with status - these are the prime assassins of innovation. The ruthless elimination of error is one of the givens of the 20th-century management. Yet error should be embraced as a necessary component of the messy, iterative, creative process.
In the meantime, we're seeing the breakdown of a management model so bereft of ideas that it has resorted to "unlocking" wealth through financial manipulation rather than "creating" wealth through designful innovation.
Roughly translated, [13th-century philosopher Thomas Aquinas] was saying beauty requires three qualities: integrity, harmony and radiance. INTEGRITY is the quality of standing out clearly from the background. HARMONY is how the parts relate to the whole. RADIANCE refers to the pleasure we feel when we experience it. And the language of beauty, according to Aristotle, is AESTHETICS.
Buckminster Fuller once said, "When I'm working on a problem, I never think about beauty. But when I have finished, if the solution is not beautiful, I know it is wrong." In mathematics, Poincare could judge the quality of a solution solely on its aesthetic elegance.
Good design exhibits virtues. What virtues? You know, good old-fashioned virtues like generosity, courage, diligence, honesty, substance, clarity, curiosity, thriftiness, and wit. By contrast, bad design exhibits human vices like selfishness, fear, laziness, deceit, pettiness, confusion, apathy, wastefulness, and stupidity.
Starbucks founder Howard Schultz put it this way: "Who wants a dream that's near-fetched?" If your goal is to out-perform the competition from day one, dream large.
What wicked problems exist at your company? How can you turn hairy obstacles into high-status rewards? Who out there looks hungry for a challenge?Posted by Adrian at September 30, 2013 09:32 PM | TrackBack
This blog post is on the personal blog of Adrian McEwen. If you want to hire my company to help you with the Internet of Things then get in touch. If you want to learn more about the Internet of Things, my book Designing the Internet of Things is available to pre-order (amazon.co.uk amazon.com), or if you just want a beautiful IoT device, I'm CTO of Good Night Lamp.